A behind-the-scenes peek at our latest custom project for Signature Wealth Strategies
At Carolina Marketing Company, we love when a client’s vision comes to life in print. Recently, we partnered with Signature Wealth Strategies in Pawleys Island to create a beautiful, 36-page custom magazine. This wasn’t just another project—it was a celebration of their brand-new office and a chance to share their story directly with local residents.
We designed it. We printed it. We mailed it. Everything went flawlessly… well, almost everything.
Because here’s where the universe decided to test us: the extra boxes of magazines (the ones not being mailed but shipped directly to the client) decided to take their own unscheduled vacation. That’s right—our shipment went rogue. Somewhere between here and Pawleys Island, the boxes disappeared.
Now, this has never happened in all our years of custom publishing. First time ever. And while it was one of those “heart-drop” moments, we immediately went back to the plate and started making plans to reprint the extra copies so our client wouldn’t miss a beat.
The good news?
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Local residents still received their magazines right on time.
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Signature Wealth Strategies has a gorgeous new publication that captures their story and their impact.
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And the “missing” boxes? They eventually wandered back home—four days later—thanks to a delayed delivery from UPS. (Better late than never, right?)
At the end of the day, this project is a perfect reminder that while hiccups can happen, our job is to make sure the client’s needs are met no matter what. The magazines arrived, the message was delivered, and Signature Wealth Strategies opened their new office with a publication they’re proud of.
Want to see what we can create for your brand?
Get in touch with Carolina Marketing Company, where we handle everything—from design to distribution—and always keep your goals front and center.